Why should I send email from my own domain on Vome?

Why should I send email from my own domain?

Overview

Connecting your email domain changes what your messages can carry and whether you can see what happened to them. Do it early, before you send anything real.

This article is for administrators setting up communications.

1. What does connecting my domain actually do?

Vome sends as you, rather than on your behalf.

Messages arrive from your own address, they land better, and every send is traceable back to you.

2. What do I get that I would not get otherwise?

Four things.

With your domain connected:

  • Messages send from your own address, so replies come back to you
  • Full trackability on what was sent, delivered and opened
  • Attachments can be included
  • Dynamic placeholder fields can be used in the body

Without it:

  • Messages come from Vome rather than from you
  • No trackability on delivery or opens
  • No attachments
  • No dynamic placeholder fields

3. What is a dynamic placeholder?

A token you drop into a message that fills itself in per recipient.

It can be their first name, the opportunity they were approved for, or the date of their next shift. One message, written once, arrives personalised to everyone.

Without a connected domain these are unavailable, so a message to two hundred people is a message that greets all two hundred the same way.

4. What if I cannot connect it yet?

Everything still sends.

Plan your templates around no attachments, no placeholders and no delivery tracking, then connect the domain when your IT team can reach your DNS records. Nothing you build in the meantime is wasted.

5. When should I do this?

Early, before you send anything real.

Connecting later does not retroactively add tracking or placeholders to messages already sent, and templates written without placeholders have to be rewritten to use them. The work is the same either way, so doing it first saves you doing it twice.

Summary

  • Connecting your domain makes Vome send as you, not on your behalf.
  • It unlocks attachments, dynamic placeholders, and delivery and open tracking.
  • Replies come back to your own address.
  • A dynamic placeholder personalises one message per recipient automatically.
  • Without a connected domain everything still sends, just without those four things.
  • Connect it before you write templates, so you do not have to rewrite them.

Where to go next